Patrick Ding
4th of July
For both Kia and Mitsubishi emails, there is an option to view the emails in Spanish. To make this feature work, I used a Spanish translation service to translate campaign taglines and body content. Then I took those translations and made them mirror English versions of the campaigns.
Click to view English version
For this 4th of July campaign, the challenge was fitting the much longer Spanish words into the same space as the English version. Although I did not create the English version of this campaign, I was able to replicate font and text effects for the Spanish version.